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| Controversial:This fresh image of Beyoncé - used to promote her fourth album - show her skin much lighter than her natural tone |
She faced controversy back in 2008 when her skin appeared shades lighter in an advertisement.
But it appears Beyoncé - or her producers - have not learned their lesson.
A promotional picture has emerged of the pop princess looking much paler than her usual colour.
The new photo, taken before the 30-year-old fell pregnant with her newborn daughter, are being used to re-advertise her fourth album, 4, which was released last year.
In the seductive pose, Beyoncé dons a blonde wig and lies on a leopard-print couch, wearing a skimpy black crochet monokini.
Spot the difference: Beyonce on January 5 (right), two days before giving birth to her daughter
